Personal time that consumers spend on the Internet is rivaling their TV time, with user-generated content and networking sites among the most popular destinations for entertainment seekers, according to a new survey issued by IBM this week.
In the latest sign of television’s decline as the primary media device, 19% of respondents said they spend six hours or more each day on personal Internet usage. That compares with 8% who said so about the TV. One to four hours of TV usage was reported by 66%, compared with 60% for the Web.
Looks like TV may be going the way of the yellow pages.